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词汇 Line extension
分类 英语词汇 英语翻译词典
释义

Line extension

原声例句
彭博洞察

The Green Line extension in Boston has been under construction for three decades.

波士顿的绿线延长线已经建设了 30 年。

高级英语(下)

They've added new products and line extensions over the years .

这些年来也增添了新产品,扩大了生产线。

英语百科

Product line extension

(重定向自Line extension)

A product line extension is the use of an established product brand name for a new item in the same product category.

Line Extensions occur when a company introduces additional items in the same product category under the same brand name such as new flavors, forms, colors, added ingredients, package sizes. This is as opposed to brand extension which is a new product in a totally different product category. Line extension occurs when the company lengthens its product line beyond its current range. The company can extend its product line down-market stretch, up-market stretch, or both ways.

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