Matinée idol
Matinée idol is a term used mainly to describe film or theatre stars who are adored to the point of adulation by their fans. The term almost exclusively refers to adult male actors.
Matinée idols often tend to play romantic and dramatic leading or secondary leading roles and are usually known for having good looks. The term can be taken as faintly pejorative in that it suggests the star's popularity came from the afternoon matinée performances rather than the "big picture" evenings and, hence, a less discriminating audience. Matinée idols often become the subject of parody during the height of their popularity, an example being Stan Laurel spoofing Rudolph Valentino in his film Mud and Sand.