Limavady (/lɪməˈvædi/; fromIrish Léim a' Mhadaidh, meaning "leap of the dog") is a market town in County Londonderry, Northern Ireland, with Binevenagh as a backdrop. Lying 17 miles (27 km) east of Derry and 14 miles (23 km) southwest of Coleraine, Limavady had a population of 12,043 people as of the 2001 Census—an increase of some 17% since 1991. In the 30 years between 1971 and 2011, Limavady's population nearly doubled.