itsu

Itsu is a British chain of Asian-inspired fast food shops and restaurants, and a grocery company.

The chain was founded by Julian Metcalfe, co-founder of sandwich chain Pret a Manger and founder of Metcalfe's Food Company, in partnership with Clive Schlee. The first Itsu store opened in Chelsea, London in 1997. By October 2015, the number of shops in Notting Hill and Chelsea had grown to 50, with two restaurants in the area.