The National Basketball Association negotiates TV rights for important games.全国篮球协会与电视台协商重要赛事的转播权。ABC has exclusive rights to television coverage of the Olympics.美国广播公司获得了奥运会的独家电视转播权。The BBC will have to concede some of its broadcasting rights for sporting events.英国广播公司将不得不出让体育赛事的一些转播权。