The company wanted to break away from its traditional, down-market image.这家公司想要摆脱其传统的、价廉质低的形象。Some of the finer typefaces are corrupted by cheap, popular computer printers.有些比较优美的字体经过价廉、通用的电脑打印机处理后就面目全非了。Window locks are a cheap and effective deterrent.窗户锁是一种价廉、有效的防盗手段。