Adscape
Adscape is a San Francisco in-game advertising company that was acquired by Google in February 2007.
Google purchased San Francisco-based Adscape, a company that specializes in in-game video game advertising, on February 15, 2007 for US$23 million. Adscape was founded in 2002 by Dan Willis, a former Nortel engineer. Adscape launched in February 2006 with $3.2 million in funding from HIG Ventures, a venture capital company based in Atlanta, Georgia. The company has services that include delivering dynamic advertisements to video games. It has yet to form any partnerships with any game publishers as of its acquisition by Google.