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词汇 New product development
分类 英语词汇 英语翻译词典
释义

New product development

原声例句
朗文OCLM-01单词

Investment in new product development is an essential ingredient of corporate success.

【ingredient】注入资金进行新产品的开发是公司成功的重要因素。

PBS访谈商业系列

And what companies need to know what to prepare what is next, says trend maven DeeDee Gordon, who advises many of America's largest corporations on brand building and new product development.

趋势专家迪迪·戈登 (DeeDee Gordon) 表示,公司需要知道下一步准备什么,他为许多美国最大的公司提供品牌建设和新产品开发方面的建议。

英语百科

New product development

In business and engineering, new product development (NPD) is the complete process of bringing a new product to market. New product development is described in the literature as the transformation of a market opportunity into a product available for sale and it can be tangible (that is, something physical you can touch) or intangible (like a service, experience, or belief). A good understanding of customer needs and wants, the competitive environment and the nature of the market represent the top required factors for the success of a new product. Cost, time and quality are the main variables that drive the customer needs. Aimed at these three variables, companies develop continuous practices and strategies to better satisfy the customer requirements and increase their market share by a regular development of new products. There are many uncertainties and challenges throughout the process which companies must face. The use of best practices and the elimination of barriers to communication are the main concerns for the management of NPD process.

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