JJB Sports
（重定向自JJB）
![JJB, Belfast, showing the brands final logo and colours. (2010)](/Images/godic/202501/21/JJB_Sports,_Belfast,_June_20101636.JPG")
1636.jpg")
,_August_20091636.JPG")
JJB Sports plc (stylized as JJb sports) was a British sports retailer.
On 24 September 2012, shares in JJB Sports were suspended and the firm called in administrators. On 1 October 2012, it was announced that Sports Direct had purchased part of the business including 20 stores, the brand and its website for £28.3 million.