Hoppit

Hoppit is a personalized search engine. It was founded by Steven Dziedzic and Emad Saghir in 2011 and headquartered in New York, NY. It was acquired in 2013 and is now a part of XO Group, Inc.

The company, whose mission is to personalize web content, in early 2012 launched "the world's 1st ambience search engine for restaurants," a website and iPhone mobile application that finds restaurants by the type of atmosphere (i.e. romantic, cozy, hipster). It is often referred to as "Pandora for restaurants" for its ability to generate search results based on a user's mood.