The advertisements were designed to shock - that was the whole point of the campaign.这些广告为的就是惊世骇俗——这就是此次活动的全部意义。For some people, competing is the be-all and end-all of their running.对于有些人来说,赛跑的全部意义就是竞争。That's the whole point.这就是全部意义。He acts as if making money is the be-all and end-all of human existence.他表现得好像赚钱是人活着的全部意义似的。