As Alibaba and other competitors joined the action, it became the country's second largest discount period, and a barometer for the consumer's spending capacity, akin to the Christmas shopping season in other countries.

随着阿里巴巴和其他竞争对手加入这一行动，它成为中国第二大折扣期，也是消费者消费能力的晴雨表，类似于其他国家的圣诞购物季。